My design team and I recently had the exciting opportunity to develop the brand identity for a new product from scratch. When our client, Global Electronic Technology, approached us with this project, their new product didn’t even have a name yet.

Smart marketers know that the best asset for marketing and branding is attention. They try to find a way to promote their brand wherever they seek an opportunity which is usually in places where the end consumer is paying attention

FlexBox is the best tool to create a grid-like layout with CSS. Better than TABLE tags, better than inline-block DIVs !

Many online stores are functionally sound, but ineffective at producing sales. The conversion rate of an eCommerce site is the rate at which its visitors become purchasers. An effective online store not only makes goods available, it promotes the desirability of those goods and encourages visitors to acquire them.

As a percentage of U.S. retail sales, eCommerce is growing and has been for many years. Will your business be positively or negatively impacted by this trend?

Over the years I've learned the value of intentional, methodical choices as they relate to long-term business growth. More than ever, I supplement my intuition with process... and as a result, Endertech's growth has accelerated, and so can yours!

We’ve executed hundreds and hundreds of projects at Endertech since our founding in 2000, and as I reflect upon all that experience, it occurs to me that our most successful projects have a few things in common.

We’ve all seen examples of parameterization. Database credentials are probably the most common example. Various scenarios may require that these be changed; a server move, a user/password change, or setting up a development environment. It’s easy to see how this is a best practice.

According to the United States Census Bureau, eCommerce accounted for 8.3% of all U.S. retail sales in the 4th quarter of 2016. This activity represents $102.6 billion in goods and services, out of a total $1.2 trillion.

Google Shopping is one of the most effective ways to get your products in front of potential customers. It allows customers to search for products on online shopping websites and compare prices between different vendors.